A growing appetite for fresh, locally sourced milk is reshaping what shoppers pick up in stores, as a Southwest dairy expands its reach into more independent outlets across Devon.
Somerset-based Tom Parker Creamery is increasing its presence across the county, with its range of milk and cream products now being stocked in petrol stations, retail forecourts, farm shops, delis and cafés.
The move comes through a partnership with Hunts Foodservice, allowing the creamery to supply a wider network of independent businesses that serve local communities.
The company said the expansion reflects strong demand from both retailers and customers for fresh whole milk, rather than long-life alternatives.
Rob Yates, managing director of Tom Parker Creamery, said: “Across the Southwest we are seeing a real appetite for proper, fresh whole milk.
“UHT milk simply is not what many local customers want to buy, and independent retailers tell us the same thing.
“People here care about provenance, freshness and supporting local producers.”
The creamery produces its milk using traditional methods designed to preserve its natural qualities. Products are sold in glass bottles with paper labels, reflecting what the business describes as a commitment to sustainability and its heritage.
Milk is sourced from farms within a 90-mile radius, with the company employing 25 people locally and keeping its supply chain close to home.
Rob added: “Getting our milk into Southwest shops, cafés and businesses just feels right.
“These are businesses run by people who care about quality and about supporting their local economy.
“That is exactly what we care about too.”
The products are now appearing in a range of outlets where customers actively seek out regional food and drink, including roadside forecourts and village shops across Devon.
The creamery said the region is well suited to its approach, as demand for minimally processed and locally produced food continues to grow.
Alongside its retail expansion, the business is also supporting grassroots sport across the Southwest. This includes sponsoring Wincanton under-12s and working with Yeovil Town Football Club, where players will be supplied with products from next season.
The company said the partnership reflects its commitment to investing in local communities while expanding its presence across the region.
